Market Elasticity: The Red Herring of B2B Pricing

Posted by Reed Holden on Apr 7, 2017 9:11:37 AM

It was a simple conversation with 40 pricing professionals, part of a "current events" topic in pricing session. Towards the end, one of the pricing directors for a line of machines raised her hand and said, "I'm about to have a special price promotion my product line of machines. What do you think?"

Read More

Topics: Newsletter