---
title: "News from the Field: Key Questions to Address Price Leakage"
description: One of our top goals in any client engagement is uncovering revenue and profit growth opportunities.  Recently, we worked with a global technology manufacturer to answer four key questions.  Learn about the qualitative and quantitative approach taken to answer these four questions and develop a roadmap to profitable growth.
image: https://blog.holdenadvisors.com/hubfs/ask-pricing-questions.jpg
---

[![Holden Advisors](https://blog.holdenadvisors.com/hubfs/Holdenadvisors_November2018%20Theme/Images/logo.jpg)](https://www.holdenadvisors.com/)

<https://www.facebook.com/NegotiatingWithBackbone/> <https://www.linkedin.com/company/holden-advisors/> <https://twitter.com/HoldenAdvisors>

- About 
    - [Overview](https://www.holdenadvisors.com/about/overview/)
    - [Core Values](https://www.holdenadvisors.com/about/core-values/)
    - [Leadership](https://www.holdenadvisors.com/about/leadership/)
    - [Partners](https://www.holdenadvisors.com/about/partners/)
    - [Careers](https://www.holdenadvisors.com/about/careers/)
- [Solutions](https://www.holdenadvisors.com/about/overview/#) 
    - [Sales](https://www.holdenadvisors.com/about/overview/#) 
          - [Overview](https://go.holdenadvisors.com/solutions/sales/improve-sales-performance)
          - [Negotiating With Backbone](https://www.holdenadvisors.com/solutions/sales/negotiating-with-backbone/)
          - [Selling With Backbone](https://www.holdenadvisors.com/solutions/sales/selling-with-backbone/)
          - [Coaching](https://www.holdenadvisors.com/solutions/sales/coaching/)
    - [Pricing](https://www.holdenadvisors.com/about/overview/#) 
          - [Overview](https://go.holdenadvisors.com/solutions/improve-pricing-performance)
          - [Audit](https://www.holdenadvisors.com/solutions/pricing/audit/)
          - [Analytics](https://www.holdenadvisors.com/solutions/pricing/analytics/)
          - [Value-Based Pricing](https://www.holdenadvisors.com/solutions/pricing/value-based-pricing/)
- [Insights](https://www.holdenadvisors.com/about/overview/#) 
    - [Blog](https://www.holdenadvisors.com/blog/)
    - [Video Series](https://www.holdenadvisors.com/about/overview/#) 
          - [Pricing with Confidence](https://go.holdenadvisors.com/pricing-with-confidence)
    - [Publications](https://www.holdenadvisors.com/about/overview/#) 
          - [Books](https://www.holdenadvisors.com/insights/publications/books/)
          - [White Papers](https://www.holdenadvisors.com/papers)
          - [Newsletter](https://blog.holdenadvisors.com/tag/newsletter)
    - [Case Studies](https://www.holdenadvisors.com/studies)
    - [Events, Webinars & Podcasts](https://www.holdenadvisors.com/insights/events-webinars-podcasts/)
    - [Reed’s Bookshelf](https://www.holdenadvisors.com/bookshelf)
- [Contact](https://www.holdenadvisors.com/contact-us/)

- About 
    - [Overview](https://www.holdenadvisors.com/about/overview/)
    - [Core Values](https://www.holdenadvisors.com/about/core-values/)
    - [Leadership](https://www.holdenadvisors.com/about/leadership/)
    - [Partners](https://www.holdenadvisors.com/about/partners/)
    - [Careers](https://www.holdenadvisors.com/about/careers/)
- [Solutions](https://www.holdenadvisors.com/about/overview/#) 
    - [Sales](https://www.holdenadvisors.com/about/overview/#) 
          - [Overview](https://go.holdenadvisors.com/solutions/sales/improve-sales-performance)
          - [Negotiating With Backbone](https://www.holdenadvisors.com/solutions/sales/negotiating-with-backbone/)
          - [Selling With Backbone](https://www.holdenadvisors.com/solutions/sales/selling-with-backbone/)
          - [Coaching](https://www.holdenadvisors.com/solutions/sales/coaching/)
    - [Pricing](https://www.holdenadvisors.com/about/overview/#) 
          - [Overview](https://go.holdenadvisors.com/solutions/improve-pricing-performance)
          - [Audit](https://www.holdenadvisors.com/solutions/pricing/audit/)
          - [Analytics](https://www.holdenadvisors.com/solutions/pricing/analytics/)
          - [Value-Based Pricing](https://www.holdenadvisors.com/solutions/pricing/value-based-pricing/)
- [Insights](https://www.holdenadvisors.com/about/overview/#) 
    - [Blog](https://www.holdenadvisors.com/blog/)
    - [Video Series](https://www.holdenadvisors.com/about/overview/#) 
          - [Pricing with Confidence](https://go.holdenadvisors.com/pricing-with-confidence)
    - [Publications](https://www.holdenadvisors.com/about/overview/#) 
          - [Books](https://www.holdenadvisors.com/insights/publications/books/)
          - [White Papers](https://www.holdenadvisors.com/papers)
          - [Newsletter](https://blog.holdenadvisors.com/tag/newsletter)
    - [Case Studies](https://www.holdenadvisors.com/studies)
    - [Events, Webinars & Podcasts](https://www.holdenadvisors.com/insights/events-webinars-podcasts/)
    - [Reed’s Bookshelf](https://www.holdenadvisors.com/bookshelf)
- [Contact](https://www.holdenadvisors.com/contact-us/)

# Holden Advisors Blog

# News from the Field: Key Questions to Address Price Leakage

Posted by [Pete Morelli](https://blog.holdenadvisors.com/author/pete-morelli) on Sep 18, 2018 10:13:26 AM

![Pete Morelli](https://blog.holdenadvisors.com/hubfs/HoldenHS%20(8%20of%2012).jpg)

Find me on:

[LinkedIn](https://www.linkedin.com/in/petermorelli/)

- [Tweet](https://twitter.com/share)

One of our top goals in any client engagement is uncovering revenue and profit growth opportunities.  Recently, we worked with a global technology manufacturer to answer four key questions:

- How much price leakage is occurring?
- Where is the leakage coming from?
- Why is there price leakage?
- How can we stop it?

Watch as Pete Morelli talks through the qualitative and quantitative approach taken to answer these four questions and develop a roadmap to profitable growth.

 

 

 

 Topics: [Pricing with Confidence](https://blog.holdenadvisors.com/tag/pricing-with-confidence)

### **Search the Holden Advisors Blog:**

This is a search field with an auto-suggest feature attached.

- There are no suggestions because the search field is empty.

### Subscribe Below:

### Recent Posts

### Posts by Tag

- [Pricing with Confidence (68)](https://blog.holdenadvisors.com/tag/pricing-with-confidence)
- [Negotiating with Backbone (63)](https://blog.holdenadvisors.com/tag/negotiating-with-backbone)
- [Selling with Confidence (43)](https://blog.holdenadvisors.com/tag/selling-with-confidence)
- [Newsletter (41)](https://blog.holdenadvisors.com/tag/newsletter)
- [Uncovering your Value (26)](https://blog.holdenadvisors.com/tag/uncovering-your-value)
- [Celebrating 10 Years of Pricing with Confidence (12)](https://blog.holdenadvisors.com/tag/celebrating-10-years-of-pricing-with-confidence)
- [value selling (9)](https://blog.holdenadvisors.com/tag/value-selling)
- [Selling with Backbone (8)](https://blog.holdenadvisors.com/tag/selling-with-backbone)
- [value (8)](https://blog.holdenadvisors.com/tag/value)
- [pricing (6)](https://blog.holdenadvisors.com/tag/pricing)
- [Commercial Transformation (5)](https://blog.holdenadvisors.com/tag/commercial-transformation)
- [Setting Price (4)](https://blog.holdenadvisors.com/tag/setting-price)
- [customer experience (4)](https://blog.holdenadvisors.com/tag/customer-experience)
- [actionable insights (3)](https://blog.holdenadvisors.com/tag/actionable-insights)
- [procurement (3)](https://blog.holdenadvisors.com/tag/procurement)
- [sales (3)](https://blog.holdenadvisors.com/tag/sales)
- [Pricing Strategy (2)](https://blog.holdenadvisors.com/tag/pricing-strategy)
- [big data (2)](https://blog.holdenadvisors.com/tag/big-data)
- [buying center (2)](https://blog.holdenadvisors.com/tag/buying-center)
- [customer loyalty (2)](https://blog.holdenadvisors.com/tag/customer-loyalty)
- [pricing metrics (2)](https://blog.holdenadvisors.com/tag/pricing-metrics)
- [winning proposal (2)](https://blog.holdenadvisors.com/tag/winning-proposal)
- [Driving Accountability (1)](https://blog.holdenadvisors.com/tag/driving-accountability)
- [Silos (1)](https://blog.holdenadvisors.com/tag/silos)
- [b2b pricing (1)](https://blog.holdenadvisors.com/tag/b2b-pricing)
- [bundling (1)](https://blog.holdenadvisors.com/tag/bundling)
- [gatekeeper (1)](https://blog.holdenadvisors.com/tag/gatekeeper)
- [jump the shark (1)](https://blog.holdenadvisors.com/tag/jump-the-shark)
- [on demand (1)](https://blog.holdenadvisors.com/tag/on-demand)
- [peloton (1)](https://blog.holdenadvisors.com/tag/peloton)
- [pricing models (1)](https://blog.holdenadvisors.com/tag/pricing-models)
- [product portfolio (1)](https://blog.holdenadvisors.com/tag/product-portfolio)
- [rabbit (1)](https://blog.holdenadvisors.com/tag/rabbit)
- [revenue (1)](https://blog.holdenadvisors.com/tag/revenue)
- [rolling stone (1)](https://blog.holdenadvisors.com/tag/rolling-stone)
- [subscription (1)](https://blog.holdenadvisors.com/tag/subscription)
- [tidying up (1)](https://blog.holdenadvisors.com/tag/tidying-up)

See all

### Newsletter and Blog

### About Us

Holden Advisors are experts in the pricing and sales performance development space.  We help our clients take control of their differential value and use it to transform their business.

## [Learn More](https://www.holdenadvisors.com/negotiation-value-pricing-consultants/)

- Quick Links
- [Contact](https://www.holdenadvisors.com/contact-us/)
- [About](https://www.holdenadvisors.com/about/overview/)
- [Blog](https://www.holdenadvisors.com/blog/)
- [Books](https://www.holdenadvisors.com/insights/publications/books/)
- [Case Studies](https://www.holdenadvisors.com/studies)
- [Negotiating With Backbone](https://www.holdenadvisors.com/solutions/sales/negotiating-with-backbone/)
- [Value-Based Pricing](https://www.holdenadvisors.com/solutions/pricing/value-based-pricing/)
- [Privacy Policy](https://www.holdenadvisors.com/privacy-policy/)
- [Home](https://www.holdenadvisors.com/)

Copyright © 2018 Holden Advisors. All Rights Reserved.