This is a scary time for suppliers and their sales teams. Customers concerned with the impact of COVID-19 are canceling or postponing projects and curtailing spending. As a result, suppliers are losing revenue and seriously considering pay cuts and/or layoffs to help them through this difficult time.
Do your customers really need you in the era of COVID-19?
Topics: Negotiating with Backbone, winning proposal, value selling, procurement
Topics: Negotiating with Backbone, winning proposal, buying center, rabbit